Client: Burning Codes
Video

This is a track taken from the Burning Codes' second album. Frontman Paul Archer briefed me on the song, explaining the lyrical content is all about the individuallity and complexity within us all made up of codes. 'Codes are Innate' is simply repeated and gently reinforced. I wanted to create something beautiful to enhance the beauty and richness of the track, also something pure and natural. I wanted to look at detail and intricacy in the human make-up enhancing the uniqueness and complexity in nature. I used a short focal length macro lens forcing the viewer to make this observation.

I also wanted to explore the idea of discovery through the senses, touching, seeing, smelling and growing, which are all part of our complex identity.